About This Course
Email marketing is a strategy that involves sending targeted emails to promote products, services, or build relationships with an audience.
Learning Objectives
Fundamentals of Email Marketing
Types of Email Campaigns
How Email Marketing Works
Setting Up Email Marketing Tools
Managing Contacts in Brevo
Creating and Managing Campaigns in Brevo
Email Automation and Optimization
Material Includes
- Step-by-Step Guides
- Templates for Email Campaigns
- Automation and Segmentation Examples
- Video Tutorials
Curriculum
17 Lessons2h 3m
Email Marketing
What is Email Marketing2:19
Types of Email Marketing3:01
How Email Marketing Works3:14
Email Marketing Ecosystem5:36
How to Create an Account on Mailchimp6:53
How to Create an Account on Brevo5:32
Contacts in Brevo6:16
List in Contacts of Brevo6:46
Companies in Contacts of Brevo7:01
Forms in Brevo18:36
Contact and Companies Attribute, Webhook, Unengaged Content in Brevo8:54
Campaign in Brevo | How to Create and Manage Your Email Campaigns20:10
Creating Effective Email Content2:47
How to Design an Email for Your Campaign1:55
Template Statistics and Settings in Brevo Campaigns9:48
Sending Your Email Campaign2:30
Email Automation in Brevo12:22
Email Marketing Quiz
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